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Directory index · Launch platforms · researched October 2026

AppSumo

appsumo.com

AppSumo is a launch platform for AI tools, developer tools, marketing tools, productivity apps, and SaaS. We went through its submission pages in October 2026: what it costs, the link you get, who gets in and how to submit.

Free DofollowThey link to your product with a dofollow link, which helps SEO SelectiveOnly a few submissions are picked FeaturedShown to their audience: homepage, newsletter or social DR 83Ahrefs Domain Rating: a 0–100 score based on the sites that link here. It doesn't measure traffic. TrafficSimilarweb global rank #38,189

How much does AppSumo cost?

Listing on AppSumo is free.

Free to apply with no upfront costs. AppSumo earns through a revenue share whose rate is negotiated based on product category and expected performance. Applications are selectively reviewed; the site claims about a 10% acceptance rate.

AppSumo partner campaign
Not shown
Link: Not stated
  • No upfront listing costs
  • Revenue-share rate negotiated with the partner
  • Campaign and listing prepared in collaboration with AppSumo
  • Marketing support may include email, affiliates, and paid ads; the extent varies by partner and performance

Extras they sell

Dedicated email promotion
AppSumo advertises dedicated sends to its 1.5M+ subscriber list. No separate price or selectable add-on is shown.
Paid advertising
Google and Meta campaigns are described for top performers, with up to $25K in ad spend covered by AppSumo. This is performance-contingent support, not a priced add-on.
AppSumo Select promotion
Select is described as a premium badge earned by top-performing partners, with dedicated marketing campaigns, priority placement, and higher investment from AppSumo. No purchase price is shown.
Return campaigns or event features
Top performers may be invited to return campaigns or event features. No price or guaranteed placement is stated.

Does AppSumo give a dofollow backlink?

AppSumo links to your site with a dofollow link, the kind Google may count toward your site's authority.

Its Ahrefs Domain Rating is 83.

Who gets into AppSumo, and how fast?

AppSumo picks only a few of the products submitted.

New listings are shown to its audience: on the homepage, in a newsletter or on social media.

How much traffic does AppSumo get?

Similarweb ranks appsumo.com #38,189 in the world by traffic.

What AppSumo says about its audience: The seller page claims: "1.5 million entrepreneurs," "Email to 1.5M+ subscribers," a "20K affiliate & ambassador network," "25K Plus members," "$113M+ Paid directly to partners," and "$17B Raised by partners post-launch." It also says email accounts for 40% of partner revenue. These are site claims.

How do you submit to AppSumo?

You submit to AppSumo through a form, after creating an account. Sign-up options: Google and Email and password. Prices only show once you've signed up.

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Researched 29 October 2026 from AppSumo's own pages. Prices and terms change, so check before you pay. Something out of date? Report a correction.